Importance of Landing Page In the present competitive digital scenario, it’s insufficient just to have a website and hang tight for ‘your people’ to discover you. You need to attract the right audience and craft a compelling journey to carry
Youtube Marketing for Small Scale Businesses
Youtube Marketing for Small Scale Businesses Youtube is the second most powerful search engine tool after Google, where people look for video answers to their search queries. With individuals consuming large amounts of video content on a regular basis, it
INSTAGRAM FOR SMALL SCALE BUSINESSES
INSTAGRAM FOR SMALL SCALE BUSINESSES As rightly said by Amy Jo Martin, “It’s a dialogue, not a monologue. Social Media is more like a telephone than a television.” Today, with innovative updates, content preferences, as well as memes budding on
Digital Media Planning and Buying
Digital Media Planning and Buying Digital marketing in today’s world has become one of the most important ways to get your brand and business out there for your consumers to see. If you want your business to succeed you need
Traditional Vs Digital Marketing
Traditional Marketing Vs Digital Marketing Every business wants to grow and develop a strong client base. Advertising or promoting a business is key to achieving this growth. But Gen Z or iGeneration is the generation where people want constant
Careers in Digital Marketing
As we approach the mid of 2017 and almost toast 2018’s arrival , the most talked feature in most economies are rising unemployment of a relatively skilled workforce. There are two main characteristics I consider important during these changing times digital